26 November 2020
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The Royal Mint has launched a new coin set to celebrate the tradition of the Tooth Fairy, intended to be left under the pillow of a child losing his or her first tooth.
The ‘My Lost Tooth’ Celebration Set contains a 2021 dated, definitive 50p Brilliant Uncirculated coin, to be placed under the pillow of a child losing his or her first tooth. The 50p coin will be held in a pouch within a 2-piece box with:
- Bedtime instructions for mum, dad or guardian
- A calling card for the bedside table with a letter from the tooth fairy
Supplier to the Tooth Fairy
The set retails at £15 and, according to The Royal Mint, 'firmly positions the coin maker as the original supplier of the Tooth fairy’s coin supply.'
Clare MacLennan, Divisional Director for Commemorative Coin and The Royal Mint Experience, said:
'As the original maker of coins, The Royal Mint has been producing coins for over 1,100 years and they are synonymous with so many of our day to day traditions including the ritual of placing one under a child’s pillow.
'Alongside the My Lost Tooth Set, The Royal Mint will also be hosting a collection of fun, engaging content on their popular online kid’s hub, further cementing The Royal Mint as a brand pivotal to celebrations and milestones such as losing a first tooth.'
The Royal Mint also teamed up with Owlet Press will publish a series of children’s books bringing the story of the Tooth Fairy to life and revealing her long-standing collaboration with the original coin maker, supplying the coins that are left under pillows every night.
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